For most small businesses: Start with an LLC. It provides liability protection and flexibility without excessive formalities.
Choose C-Corp only if:
• You’re
What does “piercing the corporate veil” mean, and why should you care? Your LLC or corporation creates a legal shield between you and your business.
S-Corps and C-Corps offer maximum liability protection, but they come with formalities, costs, and tax implications most small businesses don’t need. What is a corporation?
The LLC is the most popular business structure in America for good reason. But the fortress walls of an LLC only protect you if you
You’re starting a business, and everyone’s throwing entity acronyms at you like curses in a dark ritual: LLC, S-Corp, C-Corp, sole proprietor, partnership. It feels
Don’t let your creative work become a ghost story. It’s time to learn how to tame the four horsemen of your brand’s apocalypse: the four
Here are 4 Ways to Avoid Trademark Infringement Trouble
1. Do a Trademark Search Before You Name Your Business.
2. Do a Trademark
Under U.S. trademark law, infringement occurs when a business name, logo, or other brand identifier is so similar to an existing trademark that it could
Many small business owners assume that if they didn’t intend to copy someone else’s trademark, they can’t be sued for infringement. Unfortunately, intent doesn’t matter.
To avoid these pitfalls, aim for names that are suggestive, arbitrary, or fanciful:
• Suggestive: Hints at what you do without being too obvious
Sometimes, a mark that suffers from the ailment of being generic, descriptive, or primarily a surname (or some other problems) can be registered on the
Many businesses are named after their founders, but if your business name is primarily a surname, you could run into trademark challenges. The USPTO generally
This content is for informational and educational purposes only. It is not legal advice and does not create an attorney-client relationship. For advice about your specific situation, consult with a licensed attorney.